A data visualisation dashboard was designed for Citi to track progress
toward its 100% digital transformation goals. The dashboard highlights
six key performance indicators, keeps internal teams updated on milestones, and aligns progress with Citi’s ESG objectives while supporting the client fintech journey experience.
Understanding business objectives and translate them into clear goals.
Transform complex, raw data into an engaging, easy-to-understand visual narrative.
Convert static infographics into dynamic, modular dashboard widgets for easy updates.
Encourage colleagues to return regularly, making the dashboard not only a reporting tool but also a motivational hub.
CHALLENGES
Dashboard interface design
User experience (UX)
Data infographic
Interactive transaction recommendations
MY ROLE
SOLUTIONS
The final dashboard clearly presents six key performance indicators that track Citi’s digital transformation progress. Designed in a clean, intuitive layout, it keeps teams updated on milestones, aligns with ESG goals, and supports the broader fintech client experience.
IMPACT
The dashboard became a central tool for internal teams, providing clarity, motivation, and alignment with Citi’s digital transformation journey. By turning data into a compelling visual story, it improved engagement and encouraged consistent milestone tracking.
Project.
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